Monday, 4 October 2010

The Grease Monkey's Tale involved with The Reading Agency

I was excited to learn that The Grease Monkey's Tale is one of five Legend Press/PaperBooks titles that will be distributed as part of The Reading Partners initiative.  The Legend Press website describes the initiative:
Legend Press has agreed to give away up to 1,000 copies of five novels to library reading groups signed up by The Reading Agency.

The aim of the campaign is to demonstrate the power of word-of-mouth and highlight the high level of new fiction available in the UK ... The power of word-of-mouth on book sales is undisputable, the growth of reading groups phenomenal, and the value of libraries vital to the creative industries. Therefore, to bring all together into a single campaign is hugely exciting. All in publishing are, or should be aware, of the difficulty of finding room for independently published fiction on the high-street, meaning that books that would have been a huge sales success are missed. This campaign presents a very interesting new route to getting the books to the people that matter the most – the reader.

Sandeep Mahal at The Reading Agency says: “Our aim is always to work collaboratively and flexibly, whilst being committed to creativity and innovation. We’re delighted to be using our connections with libraries to promote Legend Press and to spread the pleasure reading can bring to our lives to more readers.”

The Reading Agency is an independent charity working to inspire more people to read more. It is funded by the Arts Council and the Museums, Libraries and Archives Council. (www.readingagency.org.uk)

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